Comments on: Documentaries for research http://flipthemedia.com/index.php/2008/06/documentaries-for-research/ At the crossroads of Media, Culture and Technology Thu, 09 Feb 2012 05:53:52 +0000 hourly 1 http://wordpress.org/?v=3.1 By: Adriana http://flipthemedia.com/index.php/2008/06/documentaries-for-research/comment-page-1/#comment-849 Adriana Fri, 11 Jul 2008 23:27:19 +0000 http://mcdm.wordpress.com/?p=466#comment-849 Two more books I used for my research: (1) Doing Visual Ethnography (2nd ed) by Sarah Pink (2) Ethnographic Film by Karl G Heider Also, notice that in the <a href="http://adage.com/article?article_id=128181" rel="nofollow">July Adage</a> they call for the need for new ethnographic research as a way to really undertsand the consumer in their context and not just an isolated purchase decision. There's a lot of buzz in the business world on ethnographic research. Check this article (<a href="http://tinyurl.com/5eu3wu" rel="nofollow">http://tinyurl.com/5eu3wu</a>) from The Daily Telegraph (March, 2007): <b>Big brands turning to Big Brother</b> <em>Questionnaires and focus groups aren't enough - now companies are having volunteers filmed for days on end to see what makes customers really tick, finds Stephen Hoare</em> Two more books I used for my research:

(1) Doing Visual Ethnography (2nd ed) by Sarah Pink
(2) Ethnographic Film by Karl G Heider

Also, notice that in the July Adage they call for the need for new ethnographic research as a way to really undertsand the consumer in their context and not just an isolated purchase decision. There’s a lot of buzz in the business world on ethnographic research.

Check this article (http://tinyurl.com/5eu3wu) from The Daily Telegraph (March, 2007):

Big brands turning to Big Brother
Questionnaires and focus groups aren’t enough – now companies are having volunteers filmed for days on end to see what makes customers really tick, finds Stephen Hoare

]]> By: Scott Mackiln http://flipthemedia.com/index.php/2008/06/documentaries-for-research/comment-page-1/#comment-850 Scott Mackiln Thu, 10 Jul 2008 16:29:01 +0000 http://mcdm.wordpress.com/?p=466#comment-850 So I am wondering, in order to give a little more rigorous grist to these flipped thoughts, if anyone is interested in spending some time with a couple of texts. I've been thinking about Astruc's notion of le camera-stylo in the context of documentaries for research and playing around with the notion of Legitimate Peripheral Participation (Lave and Wenger). Jean Lave has a new text coming out, "Apprenticeship in Critical Ethnographic Practice." Reading group anyone? Astruc, Alexandre. “The Birth of a New Avant-Garde: Le Camera-Stylo.” In Film and Literature: An Introduction and Reader. Ed. Timothy Corrigan. Saddle River, NJ: Prentice Hall, 1999. Pp. 158-162. Lave, J. and Wenger, E. Situated Learning: Legitimate Peripheral Participation. Cambridge University Press: Cambridge, UK, 1991 So I am wondering, in order to give a little more rigorous grist to these flipped thoughts, if anyone is interested in spending some time with a couple of texts. I’ve been thinking about Astruc’s notion of le camera-stylo in the context of documentaries for research and playing around with the notion of Legitimate Peripheral Participation (Lave and Wenger). Jean Lave has a new text coming out, “Apprenticeship in Critical Ethnographic Practice.” Reading group anyone?

Astruc, Alexandre. “The Birth of a New Avant-Garde: Le Camera-Stylo.” In Film and Literature: An Introduction and Reader. Ed. Timothy Corrigan. Saddle River, NJ: Prentice Hall, 1999. Pp. 158-162.

Lave, J. and Wenger, E. Situated Learning: Legitimate Peripheral Participation. Cambridge University Press: Cambridge, UK, 1991

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